Web design encompasses the art and science of creating visually appealing and functional websites. It involves a combination of technical skills, creativity, and user-centered design principles. A web designer considers factors such as layout, color schemes, typography, and imagery to create a cohesive and engaging online experience. They also focus on usability, ensuring intuitive navigation and responsiveness across various devices. Effective web design involves understanding the target audience and designing a site that aligns with their needs and goals. It also encompasses the use of HTML, CSS, and other coding languages to bring the design to life. In summary, web design is the process of crafting visually stunning and user-friendly websites that leave a lasting impression.